New wave of Marriott devaluation landed

Marriott transitioned into dynamic redemption pricing a couple of years ago, and although it was all good news at the very beginning, devaluation has progressively spread at many regions / properties since. It seems that a new major wave kicked in last Saturday (August 5th).

My friend Zaozao who developed a pricing monitoring tool, noticed the phenomenon and here are sone examples of the price increase:

From left to right these three hotels are: W Osaka, Westin Singapore and St Regis Bangkok.

The devaluation seems to be still unfolding and stabilising over the last few days. Here is how Westin London City’s prices changed over night:

Hilton has completed sabotaged their program after the introduction of dynamic pricing, and it looks like Marriott thinks it’s a good idea to follow the same path. Thankfully, IHG appears to be in their right mind and they still offer many great redemption options.

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