I Prefer, the loyalty program of Preferred Hotels, has launched a new website and app. To give them some credit, the website is a great leap forward compared against the old one.
You can view your account activity, as well as book reward nights on the portal.
However, not all Preferred Hotels are bookable with points. In fact many are still missing, and it seems that I Prefer hasn’t made much progress in the last couple of years.
The celebrate the new website and app, I Prefer has also started a new promotion. All stays booked by April 30 and completed in 2023 will earn 2,500 bonus points.
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